Press release | October 29, 2024

Triumph Motorcycles has announced a new collection of Modern Classic Icon Edition motorcycles for 2025, featuring the revival of a Triumph logo that dates back to 1907.

The logo has not been seen on an official Triumph tank for over 100 years and will be limited to just seven distinctive and iconic modern classics, uniting heritage with contemporary classic style and performance. With premium details and unmistakable character, Triumph’s stylish, custom-inspired new models pay homage to the brand’s rich history.

Seven models are available, each with a sophisticated Sapphire Black and Aluminum Silver color combination, perfectly complementing their authentic and original design. Meticulously crafted to an impeccable finish, each features hand-painted lining and exclusive graphics showcasing the Edwardian logo in gold script. The distinctive designs capture the essence of the original models while adding new character with iconic colors, from the relaxed elegance of the Bonneville T100 and T120 to the rugged attitude of the Scrambler 900, 1200 personalized design. – Bobber and Speedmaster atmosphere.

Paul Stroud – Sales Director, Triumph Motorcycles: “Triumph Modern Classics have an enduring reputation for original styling, high quality, premium finish and modern performance. It is this authenticity, combined with the heritage and passion encapsulated in the 1907 logo, that will appeal to young and old alike. With striking new colors, bespoke graphics and custom logos, the Icon Editions perfectly blend heritage, style and contemporary capability, perfect for riders who appreciate classic style but appreciate modern performance.

THE ICON OF TRIUMPH

Triumph Motorcycles brands, considered iconic by many riders, are respected and loved around the world. The brand’s logo began as a shield in 1902; a heraldic crest which incorporated the company name, Triumph Cycle Co. Ltd and the town of manufacture, Coventry. This emblem was replaced in 1907 by a new script logo, the Triumph wordmark. Although it was only used for seven years, this version of the Triumph logo has lived on in countless custom designs, used on collectibles, and fans have even chosen this logo for tattoos.

The addition of Motors to the logo in 1915 moved the design forward before Triumph returned to full-color badging in the 1920s. A brief change in 1932 introduced the oval globe logo, which was replaced in 1934 by a return to the wordmark, using updated script and capital letters. Updated again in 1936 with a bolder font and line, this logo was retained for over 50 years. In 1990, the blue version constituted a subtle evolution of the brand, refreshed again in 2005 by removing the keyline. In 2013, the modern logo first appeared, a contemporary black style of the wordmark and the additional modern triangle logo.

This is the memorable script logo from 1907 which has been relaunched for 2025, to create the graphics for Icon Editions.

EXPLORE THE COLLECTION

Built with precision and attention to detail, combining unique design with high-level quality and engineering, the Icon Edition motorcycles each feature a different two-tone color scheme: Sapphire Black and Aluminum Silver, with beautifully finished side panels to match the fuel tanks. fuel. , creating a striking contrast that makes each design stand out from the crowd.

Every elegant curve and sculpted detail that gives each of the modern classics their own unique silhouettes is beautifully highlighted and refined using a hand-painted liner that traces the color lines, chosen in black or gold . The addition of the gold Triumph logo and exclusive Icon Edition graphics on the tanks and side panels further enhance the presence of each motorcycle.

Triumph Bonneville T100 Icon Edition 2025

Capturing the spirit of a British classic, the new Bonneville T100 Icon Edition features a Silver Aluminum finish, enhanced by deep Sapphire Black accents on the fuel tank and side panels, creating an understated and relaxed retro style. Hand-painted black lining and a gold Triumph 1907 logo complete the look, ideal for those who appreciate timeless style with modern capability.

The Bonneville T100 Icon Edition delivers confidence-inspiring driving thanks to a low-inertia, torque-rich 900 cc Bonneville engine that develops 64 hp (65 hp) at 7,400 rpm with a peak torque of 59 lb-ft ( 80 Nm) at 3,750 rpm. The high-quality cartridge front fork, combined with the dual rear shock absorbers and classic-style 32-spoke wheels, further enhances the T100’s feeling of agility and handling.

Triumph Bonneville T120 Icon Edition 2025

The distinctive Bonneville T120 Icon Edition offers an exhilarating ride, combining heritage and performance with a deep sapphire black fuel tank, paired with silver accents and hand-painted gold details. The gold Triumph 1907 logo on the tank adds an extra layer of prestige, reinforcing its unique character on the road.

Technologically advanced and packed with modern capabilities, the top-end specification of the T120 Icon Edition includes 1.61-inch (41mm) cartridge forks, twin rear suspensions with adjustable preload and twin Brembo front brake calipers with ABS. Specially tuned to deliver high torque, from low to mid-range, for exhilarating performance throughout. The 1,200 cc twin-cylinder engine delivers 77.4 lb-ft (105 Nm) of peak torque at a very low 3,500 rpm and output peaks at 79 hp (80 hp) at 6,550 rpm.

Triumph Scrambler 900 Icon Edition 2025

The Sapphire Black and Aluminum Silver colors of the Scrambler 900 Icon Edition capture its adventurous spirit, accentuating its commanding riding position. Bold tank colors, a silver aluminum tank strip with a unique graphic and the iconic gold Triumph 1907 logo creating a striking contrast with the Sapphire Black mudguards. Hand-painted lining enhances its distinctive look, making it an exceptional choice for urban and off-road driving enjoyment.

Designed to ride on any road with plenty of maneuverable power, the Scrambler 900 features a high-torque 900cc Bonneville engine, while the electronic throttle provides exceptional handling and control. Its 19-inch front and 17-inch rear black wire wheels and low 31.0-inch (790 mm) seat height add to the feeling of confidence. All of this ensures that this model is extremely accessible, easy to maneuver and fun for any type of rider.

Triumph Scrambler 1200 X Icon Edition 2025

The contrasting Aluminum Silver and Sapphire Black livery which adorns the tank of the Scrambler 1200 X Icon Edition completes its bold and adventurous character. The tank features brushed aluminum detailing and hand-painted lines framing two black tapered tank strips and knee cutouts. The gold Triumph 1907 logo and exclusive Icon logo add a distinctive touch.

Its high-power 1,200cc Bonneville engine delivers torque-rich performance and pairs with an off-road-ready 21-inch front wheel and premium Triumph quality and finish. The Scrambler 1200

Triumph Scrambler 1200 XE Icon Edition 2025

The sculptural balance of the Scrambler 1200 hand painted gold. and the gold of the 1907 logo on the tank.

Capable of conquering the roughest terrain, the Scrambler 1200 and top-of-the-line traction control. Marzocchi suspension, Brembo Stylema calipers and Metzeler Tourance dual-purpose tubeless tires.

Triumph Bonneville Bobber Icon Edition 2025

With its low profile and clean lines, the Bonneville Bobber Icon Edition maintains its minimalist appeal, with a dominant black accent. Hand-painted silver accents and a gold Triumph 1907 logo on the tank draw the eye to the Bobber’s large 16″ front wheel and large 1.85″ (47mm) front fork, combining to create a look designed to turn heads and stand out. every journey.

The Bonneville Bobber also delivers an incredible 78.2 lb-ft (106 Nm) of torque at 4,000 rpm, while the torque assist clutch provides smoother operation, making the Bobber an easy and comfortable motorcycle to ride. to drive.

Triumph Bonneville Speedmaster Icon Edition 2025

Brimming with British custom attitude with laid-back styling, from its smooth 1,200cc twin to its comfortable cruising ride, the Bonneville Speedmaster Icon Edition is finished in silver on the tank and mudguards. The tank features a Sapphire Black center stripe, gold Triumph logo and exclusive Icon graphics. The hand-painted lining adds the finishing touch, making it perfect for long, relaxed journeys where comfort and style count.

The Speedmaster’s high-torque 1,200cc twin engine delivers a responsive ride, with specially developed tuning to deliver high torque and high power at low revs and throughout the rev range. Its high-specification 1.85″ (47mm) Showa cartridge forks, combined with the hidden preload-adjustable monoshock rear suspension unit, provide the rider with great handling, comfort and control, with and without shift.

The bikes will arrive at dealerships from February 2025, at the following prices:

Bonneville T100 Icon Edition $11,745
Bonneville T120 Icon Edition $13,695
Scrambler 900 Icon Edition $12,245
Scrambler 1200 X Icon Edition $14,395
Scrambler 1200 XE Icon Edition $16,095
Bonneville Bobber Icon Edition $14,795
Bonneville Speedmaster Icon Edition $14,795

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